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Archive

Archive for April, 2009

Kia Picanto Sales

April 10th, 2009

Kia Picanto sales 2008 grow 57% from sales 2007

By Ali Budiman

Kia Picanto on IIMS

Kia Picanto in Indonesia International Motor Show

Kia Picanto sales 2008 in Indonesia increased 57% to 1,901 units in the January – December 2008 period compared to the same period in 2007 when sales stood at 1,210 units. With the sales achievement, Kia Picanto controlled 27% of Low City Car segment. The players of low city car segment are Suzuki Karimun Estillo, Kia Picanto, Chery QQ, Proton Savvy, and Hyundai Atoz.

Kia Cars Sales in Indonesia by year 2008 reached 3,880 units, and 49% of it is Kia Picanto, with 1,901 units. Total Kia Picanto cars sales since launch up to December 2008 are 9,199 units, and details as below:

Year 2004 1,865 units
Year 2005 3,174 units
Year 2006 1,049 units
Year 2007 1,210 units
Year 2008 1,901 units
Total 9,199 units

Kia Picanto firstly introduced to Indonesia auto market by April 2004, as Kia Visto replacement model. Despite Kia is one of Korea Cars Maker, actually Picanto is France word; “piquant” mean hot, and “canto” mean dynamic music. Picanto is present “Cosmo Style” or “Urban Lifestyle”. Picanto is a city car, simple, practice, dynamic, suitable for urban lifestyle. Targeted market for Kia Picanto is youth, 20 ~ 30 years’ old, and urban people.

Kia Picanto to use 1.1 liter engine, Multi Point Injection to get high efficiency engine. Powerful but low fuel consumption. Kia Picanto claim 1 liter fuel for 23 km distance, in certain condition. As a city car, Kia Picanto passenger room is compact and spacious. Kia Picanto has ability to accommodate five passengers with 170 cm height. Even if you want to get more luggage space, the second seat can folding and luggage room will increase up to 60% from total passenger space.

With a sporty & aggressive exterior, sporty and ergonomic interior, comfort suspension with McPherson Strut & stabilizer, Kia Picanto offers comfort driving experience. Kia Picanto is available in 6 variants with the price range are from Rp. 113,000,000.- to  Rp. 141,000,000.-

admin City Car Segment, Indonesia Cars News , , , , ,

Nissan is Livina!

April 8th, 2009

Livina : Three musketeers from Nissan

By Ali Budiman

Nissan Livina in IIMS 2007

Nissan Grand Livina in Indonesia International Motor Show 2007

The three of Livina (Grand Livina, Livina XR, Livina X-Gear) contributes almost 80% (25,2207units) to total Nissan cars sales in period January ~ December 2008. In this period, Nissan has been sold 31,881 units and controlled 5.2 percent of the Indonesia auto market and ranked sixth in the car market in Indonesia after Toyota (34.8 percent), Mitsubishi (14.4 percent), Daihatsu (12.8 percent), Suzuki (12 percent) and Honda (8.6%).

PT Nissan Motor Indonesia (NMI), the sole agent for Nissan in Indonesia, said that sales of Nissan cars in 2008 increased by 12,851 units or 68% from the figure in 2007. Nissan cars sales in 2007 reached 19,030 units and controlled 4.4% from 434,313 units total industry volume.

The high sales achievement of Nissan cars inseparable from three of Livina. Nissan Grand Livina firstly introduced by April 5, 2007 and sales until December 2007 reached 13,606 units. Its make Nissan cars sales in 2007 jump from sales in 2006 reached 4,006 units with only 1.3% market share from 318,925 units total industry volume 2006.

In December 2007, Nissan launched Nissan Livina XR (5 seater) which use same platform with Grand Livina. PT. NMI reverts to launch new Livina variant, Nissan Livina X-Gear by April 2008. The three of Nissan Livina (Grand Livina, Livina XR, Livina X-Gear) offer to Indonesia auto market so that customer can chose which one match they expectations and need.

Grand Livina

Livina XR

Livina X-Gear

Launching

April 2007

Dec 2007

April 2008

Sales 2007

13,606 units

200 units

-

Sales 2008

16,704 units

4,935 units

3,588 units

Seating Capacity

7

5

5

Dimension

4420×1690x1595

4175×1695x1600

4275×1730x1615

Wheelbase

2600 mm

2600 mm

2600 mm

Segment

MPV

Medium

City Car

Medium SUV

Main Competitors

Toyota Avanza

Toyota Innova

Honda Jazz

Toyota Yaris

Suzuki Swift

Toyota Rush

Suzuki SX-4

For price inquiry and details specification please contact your dealer.

admin City Car Segment, Indonesia Cars News, MPV Segment, SUV Segment , , , ,

Mitsubishi Cars Sales

April 7th, 2009

Mitsubishi Cars Sales 2008 grow 42%

By Ali Budiman

Mitsubishi L200 Strada Triton

Mitsubishi L200 Strada Triton Launching

Mitsubishi car sales in Indonesia increased 42% to 87,524 units in the January – December 2008 period compared to the same period in 2007 when sales stood at 61,547 units. With the sales achievement, Mitsubishi controlled 14.4% of the Indonesia auto market and ranked second after Toyota (34.8%).

Mitsubishi Colt Diesel still as a biggest contributor with 47% (41,000 units) to total Mitsubishi cars sales in 2008. And the second biggest contributor is Mitsubishi pick up (T120ss, L300, and L200) with sales 31,745 units or 36% from total sales.

Mitsubishi Colt Diesel, as known as “Si Kepala Kuning”, a famous and the legendary truck in Indonesia, still dominate light truck segment (category II) with 60% market share. Sales volume of light truck segment in year 2008 is 67,825 units.

In year 2008, PT. Krama Yudha Tiga Berlian (PT. KTB), sole agent of Mitsubishi in Indonesia, launch new models of passenger cars to build and develop brand image. There are 7 (seven) new models have been launch to Indonesia auto market in 2008, i.e: Grandis GLS, Grandis GT, Strada Triton Exceed M/T, Strada Triton Exceed A/T, Pajero, Lancer Evolution and Lancer EX 2.0 GT. It’s proven PT. KTB take seriously about Mitsubishi passenger cars commitment and existence in Indonesia auto market.

admin Commercial Cars, Indonesia Cars News , , , , , , , ,

Hyundai Cars Sales

April 6th, 2009

Hyundai Avega, sold 2,706 units in 2008

By Ali Budiman

Hyundai-Avega

Hyundai Avega Exhibition

The increasing of cars sales in year 2008 has also enjoyable by PT. Hyundai Mobil Indonesia, sole agent brand Hyundai (passenger) in Indonesia, has been success to sales 2,706 units Hyundai Avega in year 2008. This means that 9% growth compare to the sales of Hyundai Avega in year 2007 reached 2,091 units.

Since launch to Indonesia auto market by June 8, 2007, Hyundai Avega has high sales volume. In year 2007, this “liftback sedan” sold 2,091 units. With competitive and affordable price, Hyundai Avega offers many advantageous. In this time, Hyundai Avega sale with price bracket from Rp. 118 Mills up to Rp. 147 mills equipped with 1.5 liter engine Multi Point Injection, powerful and efficient, low fuel consumption. Equipped with comfort independent suspension, power steering, AC with heater and safety items like to ensure driver & passenger safe, like front crumple zone, side impact beam, safety bumper, etc.

Further more, Hyundai Avega looks sporty and elegance with new grille, headlamp with black reflector, sporty rear spoiler that makes more aerodynamic.

Despite Hyundai Avega looks like a sedan, but actually this car is into mini MPV 4X2 segment, or called as Low City Car segment. In Indonesia tax regulation about luxury tax, “Pajak Penjualan Barang Mewah (PPn BM)”, Hyundai Avega will charges only 10%, not 30% like another sedan.

Actually, Hyundai Avega is only having 2 boxes. Engine compartment and passenger compartment. General sedan, meanwhile, having 3 boxes, engine compartment, passenger compartment, and trunk compartment. Despite Hyundai Avega is having trunk compartment, but it’s unite with passenger compartment, it’s not separate since trunk opening use liftback model. Its looks like MPV, Multi Purpose Vehicle.

Accordingly vehicle segmentation by tax regulation, due to this, Hyundai Avega have competitive and affordable price. It’s a perfect collaboration between product planning and proper marketing strategy by PT. Hyundai Mobil Indonesia.


admin Indonesia Cars News, MPV Segment, Sedan Segment , ,

Honda Cars Sales

April 5th, 2009

Honda Jazz makes up 47% of Honda Cars Sales 2008

By Ali Budiman

Honda Sales 2008

Honda Cars Sales 2008

Honda Cars Sales 2008 in Indonesia reached 52,500 units or 8.6% market share. Its makes Honda on rank 5 in Indonesia Cars Sales by Brand, follow to Toyota, Mitsubishi, Daihatsu and Suzuki. And 47.6% of Honda Cars Sales is Honda Jazz, with 24,969 units.

Honda Jazz firstly introduced by PT. Honda Prospect Motor in February 19, 2004. The presences of Honda Jazz already stimulate sales volume of Medium City Car market segment. Here to fore Honda Jazz still as a market leader in Medium City Car segment.

Up to year 2008 Honda Jazz has been sold total 114,692 units. Honda Jazz sold 24,844 units in year 2004, 32,241 units (2005), 18,581 units (2006), 14,057 units (2007), and has been sold 24,969 (2008).

With cute and attractive models, complete feature, proper marketing communication strategy, Honda Jazz successful marketed in Indonesia auto market. And to satisfy customer expectation about compact city car and efficient, Honda Jazz has been change various time, i.e. feature, specification, engine, interior and exterior. A latest model of Honda Jazz has been launch in Indonesia International Motor Show (IIMS) 2008, on July 2008 with a new name All New Honda Jazz.

All New Honda Jazz offers all advantageous, new engine 1.5L i-VTEC, low fuel consumption but more powerful, stylish and futuristic body designs. With safety braking system ABS, EBD, and BA, 3 point ELR safety belt with load limiter, and equipped Dual SRS Airbags, Keyless entry system, Immobilizer Anti-Theft system with security alarm. The targeting market for All New Honda Jazz is urban-metropolis, young, woman, and student.

Despite All New Honda Jazz offers more expensive price than competitors, All New Honda Jazz still reached high sales volume. In year 2008, All New Honda Jazz successes to defend 45% market share in Medium City Car segment.

As well as All New Honda Jazz, Honda All New CRV become to the second biggest contributors and reached 17,800 units sales volume or 34% of Honda Cars Sales 2008. Sales volume 2008 of Honda All New CRV is growth 13% from sales volume 2007 has been sold 15,750 units.

In the meantime, high sales volume of both these models, Jazz and CRV, it makes both models success on Top 10 Indonesia Best Selling Cars 2008. It is fantastic sales volume.


admin City Car Segment, Indonesia Cars News , , , , , , , ,

Daihatsu Cars Sales

April 4th, 2009

Daihatsu Xenia makes up 43% of Daihatsu Cars Sales

By Ali Budiman

Daihatsu Sales 2008

Daihatsu Car Sales 2008

Daihatsu Cars Sales 2008 in Indonesia reached 78,044 units or 12.8% market share. And 43% of Daihatsu Cars Sales is Daihatsu Xenia, with 34,065 units. Daihatsu Xenia is Toyota Avanza’s twin model was firstly introduced in January 2004.  With an extensive research, good preparation, excellent price positioning, Daihatsu Xenia was successfully marketed. According specification and price bracket, market segment of Daihatsu Xenia is difference with Toyota Avanza.

Targeting market for Xenia is family young, already married, entry level buying car, small entrepreneur, age 30 ~ 40 years old. But in development of market demand, Xenia is suitable for business purpose i.e. operational car, rental car, pick up service, etc.

With ability to accommodate seven occupants, full range of family-oriented functional features and affordable price, Daihatsu Xenia has obtained a very have good response and high level acceptance from Indonesia automotive market.

Total sales Daihatsu Xenia from 2004 to 2008 reached 136,105 units.

Year 2004 = 22,006 units

Year 2005 = 27,505 units

Year 2006 = 23,555 units

Year 2007 = 28,914 units

Year 2008 = 34,065 units

Daihatsu Xenia to use two engines, the 1.3-litre similar to the Avanza’s, and a three-cylinder 1.0-litre to get low fuel consumption and highly efficiency engine.

The second biggest contributor to Daihatsu cars sales is Daihatsu Terios, the similar model to Toyota Rush. Daihatsu Terios is medium Sport Utility Vehicle (SUV), ability to accommodate seven occupants, 1.5-litre engine, and 3 variants (TS-MT, TX-MT, and TX-AT). Daihatsu Terios sales in 2008 reached 14,807 units or contribute 19% to Daihatsu cars sales. Its make Daihatsu Terios put in rank 9 in Indonesia Top Selling Cars 2008.


admin Indonesia Cars News, MPV Segment , , , , ,

Toyota Cars Sales

April 3rd, 2009

Toyota Avanza makes up 40% of Toyota Car Sales

By Ali Budiman

Toyota Cars Sales in Indonesia by year 2008 reached 211,909 units, and 40% of it is Toyota Avanza, with 85,535 units. Toyota Avanza was firstly introduced in 15th January 2004.  With an extensive research, good preparation, excellent price positioning, Toyota Avanza was successfully marketed and, until now, is the leading model within the Indonesian automotive community.

Toyota Sales 2008

Toyota Cars Sales 2008

Since January 2004 until December 2008, Toyota Avanza has been sold more than 275,000 units.  Even in the last 3 years, Toyota Avanza is still the top selling car in Indonesia.

With a right positioning and best valuable price, Toyota Avanza is most famous cars in Indonesia. Targeting market for Avanza is family young, already married, entry level buying car, small entrepreneur, age 30 ~ 40 years old, student/college (rich man son). But in development of market demand, Avanza is suitable for business purpose i.e. operational car, rental car, pick up service, etc.

Beside Avanza, Toyota Kijang Innova, a medium Multi Purpose Vehicle, contributes 24% to Toyota cars sales in Indonesia by year 2008. By deserve the title of “Kijang” as “Mobil Sejuta Umat”, its mean “Million User Cars”, Toyota Kijang Innova reached 51,189 units sales in year 2008.

Yes, if we ask to Indonesian people about which car you know and often see in the street, they will say “Kijang”. And second is “Avanza”. After that, they will say “Toyota“.

Below is specification of Toyota Avanza and Toyota Kijang Innova:

Model

Avanza

Innova

Engine 1,300cc & 1,500cc 2,000cc & 2,500cc(Diesel)
Power 92PS/6,000rpm (1.3L) 136PS/5,600rpm
109PS/6,000rpm (1.5L) 102PS/3,600rpm (Dsl)
L X W X H 4,120X1,630X1,695 mm 4,555X1,770X1,745 mm
Wheelbase 2,655 mm 2,750 mm
Seat Capacity 7 person 7 or 8 person

For price information, please see page Cars Price.

admin Indonesia Cars News, MPV Segment , ,

Price Increase

April 2nd, 2009

The Price of Cars More Increase in April

By Ali Budiman

After price increasing every month since October 2008, the price of cars more increase in April 2009. Some cars sole agent more increase On The Road price of cars. Base on information from cars sole agent, the price of new cars must be more increase since Indonesian Rupiah still doesn’t strength against US Dollar and Japanese Yen.

Increasing of new cars price has due to top selling cars in Indonesia auto market. The twin model, Toyota Avanza and Daihatsu Xenia, popular and best seller MPV in Indonesia increasing the price Rp. 2,500,000.- for each variant. The price bracket of Daihatsu Xenia are from Rp. 108,700,000.- to  Rp. 127,200,000.- Meanwhile price bracket of Toyota Avanza become from Rp. 132,100,000.- to  Rp. 168,400,000.-

Even, Low MPV from Suzuki, Suzuki APV 1.5L had to increase by Rp. 2,500,000.- for lowest variant and Rp. 7,000,000.- for highest variants. Its make price bracket Suzuki APV are from Rp. 128,000,000.- to  Rp. 169,500,000.-

Even Honda All New Jazz more increase on the road price by Rp. 5,000,000.- to Rp. 8,000,000.- Its make price bracket Honda All New Jazz are from Rp. 196,000,000.- to  Rp. 221,500,000.-

The same goes for other Honda product. Honda All New City, Mini Sedan with 1,500 cc engine, increase by Rp. 9,000,000.- for each variant. Honda All New Civic 1.8L increase by Rp. 10,000,000.-. Even, Honda New CRV, best seller Medium SUV in Indonesia, that sold 17,800 units in year 2008, the price is increase by Rp. 9,000,000.- Its make the on the road price of Honda New CRV are from Rp. 342,000,000.- to  Rp. 379,000,000.-

The other car manufacturer Japanese brand, Mitsubishi had to increase new cars price by Rp. 3,000,000.- to Rp. 10,000,000.- for all models and variants. Even, Passenger Car i.e. Mitsubishi Lancer, Mitsubishi Grandis, or Commercial Car i.e. Mitsubishi T120SS, Mitsubishi L200, and Mitsubishi Fuso & Colt Diesel.

PT. Proton Edar Indonesia, sole agent Proton in Indonesia, Malaysian cars, increasing new cars price by Rp. 3,000,000.- to Rp. 5,000,000.-

Proton Savvy, the most popular product of Proton, sell by Rp. 103,000,000.- for Manual Transmission and Rp. 113,000,000 for Automated Manual.

For detail information about the price of new car, please see page the Price of Cars.

admin Indonesia Cars News , ,