Indonesia Cars Sales in August increase 15%

By Ali Budiman

Toyota Cars Sales dominates Indonesia Auto Market

Indonesia Cars Sales continues to increase, even in month of August the sales is increase 15% from July sales. Cars sales in August reached 48,180 units while July sales only booked 41,910 units. In period January to August 2009, totally Indonesia cars sales in achieved 300,337 units while 430,000 units targeting by GAIKINDO (Indonesian Automotive Association) sell in year 2009.

Read more…

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Indonesia Cars Sales in July 09 is highest in year 2009

By Ali Budiman

Cars Sales in Indonesia International Motor Show 2009

Indonesia Cars Sales in July 09 is highest in year 2009 and increase 6% from June sales. Cars sales in July ‘09 have book 41,909 units while June sales only booked 39,568 units. Totally Indonesia cars sales in 2009 was 252,154 units, decreased -29% from 353,465 units in same period last year (January to July 2008). Read more…

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Indonesia Cars Sales in June 09 is increase 10% from May sales

By Ali Budiman

Indonesia Cars Sales | Cars Exhibition

Indonesia Cars Sales in June 09 is increase 10% from May sales. The June ‘09 cars sales have book 39,568 units and total 2009 cars sales (period January ~ June) was 210,245 units, decreased -28% from 292,635 units in same period last year. In May 2009 alone total cars sales booked 35,819 units.

A June cars sale is highest in this year. And if we look month by month, cars sales in Indonesia show positive trends. January 09 cars sales is 31,623 units, February 09 is 34,506 units, March 34,125 units, April 34,604 units, May 35,819 units, and June 39,568 units. Read more…

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Toyota Avanza makes up 40% of Toyota Car Sales

By Ali Budiman

Toyota Cars Sales in Indonesia by year 2008 reached 211,909 units, and 40% of it is Toyota Avanza, with 85,535 units. Toyota Avanza was firstly introduced in 15^th January 2004.  With an extensive research, good preparation, excellent price positioning, Toyota Avanza was successfully marketed and, until now, is the leading model within the Indonesian automotive community.

Toyota Cars Sales 2008

Since January 2004 until December 2008, Toyota Avanza has been sold more than 275,000 units.  Even in the last 3 years, Toyota Avanza is still the top selling car in Indonesia.

With a right positioning and best valuable price, Toyota Avanza is most famous cars in Indonesia. Targeting market for Avanza is family young, already married, entry level buying car, small entrepreneur, age 30 ~ 40 years old, student/college (rich man son). But in development of market demand, Avanza is suitable for business purpose i.e. operational car, rental car, pick up service, etc.

Beside Avanza, Toyota Kijang Innova, a medium Multi Purpose Vehicle, contributes 24% to Toyota cars sales in Indonesia by year 2008. By deserve the title of “Kijang” as “Mobil Sejuta Umat”, its mean “Million User Cars”, Toyota Kijang Innova reached 51,189 units sales in year 2008.

Yes, if we ask to Indonesian people about which car you know and often see in the street, they will say “Kijang”. And second is “Avanza”. After that, they will say “Toyota“.

Below is specification of Toyota Avanza and Toyota Kijang Innova:

For price information, please see page Cars Price.

admin Indonesia Cars News, MPV Segment Indonesia Cars Sales, Toyota Avanza, Toyota Cars Sales

Used Cars Sales is increase

By Ali Budiman

Indonesia Cars Sales in 2008 reached 607,770 units, based on wholesalesdata or vehicles deliver to deliver/showroom. But what about the sales of used cars?  For such number it is more difficult to collect.

But if one notices the booming of used cars outlets/showrooms in Indonesia, then it is an assurance for the fact that the used cars market is an attractive market.

For instance; within the Depok area, South Jakarta; there are more than 50 used cars outlets.  If one outlet, in average, is able to sell 5 units/month, then a total of 250 units of used cars are sold in Depok alone.  In a year’s time, then almost 3000 units of used cars is sold.  Even though according to SAMSAT/Police Registration, the registrations of new cars within Depok in 2008 are only 10.000 units.

There are several factors that further increase the sales of used cars in Indonesia:

1. The price of new cars is increasing.

One of the factors that determine the selling price of cars is the exchange rate of US dollars and Japanese Yen.  If the rate of the Indonesian Rupiah weakens, then car manufacturers in Indonesia are forced to increase their price.  This resulted in the increase of selling price for new cars.  As a potential buyer who has a low buying power, then one is forced to buy a used car to fulfill one’s needs.

2. Avoiding Depreciation

One of the unique characteristics of Indonesians in fulfilling our needs in buying a car is “What is the resale value of my car if I decided to resell it?”  As a result there are a lot of Indonesians who bought used cars to avoid depreciation.  Once one’s car is out of the showroom, its value will be affected by depreciation.  In average, a vehicle will lose a maximum of 30% of its total value within the first 2 years due to depreciation.  There are, however, other factors that determine the resell value of used cars.  Such as; the brand, conditions of the car, usage and maintenance and the condition of the market further determine the depreciation value of your new car.

3. Not wanting to wait for the delivery time of the new car (indent)

Some models of cars that are popular in the market, has a relatively longer delivery date compared to the less popular models.   As a result, there are a notable amount of buyers who are unwilling to wait during that period of waiting time and decided to look for other alternatives in used cars who are ready in stock.  This is due as the demand of the market is bigger than the total production capacity or import quota.  Toyota Avanza, Daihatsu Xenia, Nissan Grand Livina, Honda Jazz, are some of the models who have experienced this particular phenomenon.

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Toyota Avanza, Indonesia Top Selling Cars

By Ali Budiman

Toyota Avanza

Despite the presence of other competitors, the Toyota Avanza, famous light MPV is still the Top Selling Car.  In 2008, the sales of the Toyota Avanza reached 83,535 units.  On average, Toyota sold the Toyota Avanza around 230 units daily.  In comparison with the total Indonesia Cars Sales in 2008, of 607.770 units, this means that there are 3 units of Toyota Avanza in every 20 new units of car.

Toyota Avanza was firstly introduced in 15^th January 2004.  With an extensive research, good preparation, excellent price positioning, Toyota Avanza was successfully marketed and, until now, is the leading model within the Indonesian Automotive Market.

Since January 2004 until December 2008, Toyota Avanza has been sold more than 275,000 units.  Even in the last 3 years, Toyota Avanza is still the Indonesia Top Selling Car.  Beating its predecessors; Toyota Kijang Innova and Daihatsu Xenia.

Listed below is the Top 10 Selling Cars in 2008:

1. Toyota Avanza 85,535 units

2. Toyota Kijang Innova 51,189 units

3. Daihatsu Xenia 34,065 units

4. Honda Jazz 24,969 units

5. Suzuki APV 19,695 units

6. Honda New CRV 17,800 units

7. Nissan Grand Livina 16,704 units

8. Toyota Rush 15,309 units

9. Daihatsu Terios 14,807 units

10. Toyota Yaris 13,614 units

While the  Top 10 Selling Cars in 2007 are :

1. Toyota Avanza 62,010 units

2. Toyota Kijang Innova 40,169 units

3. Daihatsu Xenia 28,914 units

4. Honda New CRV 15,750 units

5. Daihatsu Terios 15,650 units

6. Toyota Rush 14,126 units

7. Honda Jazz 14,057 units

8. Nissan Grand Livina 13,606 units

9. Suzuki APV 12,434 units

10. Toyota Yaris 9,686 units

Toyota Avanza is available in 4 variants; Type E – 1.300 cc/MT sold at Rp 116,900,000.  Type G – 1.300 cc/MT priced at Rp 129,350,000.  Type S – 1.500 cc/MT priced at Rp 143,200,000.  Type S – 1.500 cc/AT priced at Rp 153,200,000. These On The Road Price for Jakarta Area per December 2008.

admin Cars Sales Report, Indonesia Automotive Industry Indonesia Cars Sales, Top Selling Cars, Toyota Avanza

MPV models makes up 38% of Indonesia Car Sales in 2008

By Ali Budiman

Indonesia Cars Sales in 2008 reached 607,770 units, and 38% of it are MPV (Multi Purpose Vehicle) based models. The vehicle that able to accommodate 7 to 8 passenger reached a total sales amount of 230,000 units.  This amount increased by 35% from previous year’s sales that reached 170,000 units.

Indonesia Cars Sales 2008

Other models, in the meantime; Sedan enjoyed a market share of 5.6% or 34,300 units.  City car models such as the Honda Jazz, Kia Picanto, sold in a total amount of 65,000 units or 10.7%.  The SUV (Sport Utility Vehicle) models with an amount of 95,970 units (15.8%).  Double cabin vehicles such as Ford Ranger, and Mitsubishi L200 were sold in amount of 13,900 units (2.3%).  In addition of the passenger car segments mentioned above, pick-up cars, trucks and buses (commercial car) were sold in an amount of 168,800 units (27.7%).

The MPV model is definitely the first choice model for those who have a family.  It is able to accommodate 7 or 8 passengers’ altogether.  This capability is suited to the Indonesian culture who likes to travel in a big group.  Furthermore, MPV models are subjected to a lower amount of tax compared to other models e.g. sedan.  As a result the MPV model has a cheaper and affordable price for the Indonesian public.

The top selling MPV in Indonesian until now is the Toyota Avanza.  The sales of the Toyota Avanza, both the 1.300 cc and the 1.500 cc reached 85,535 units or 37% of the total sales of MPVs in Indonesia.  The second top selling MPV is the Toyota Kijang Innova, both the diesel and petrol-powered engine, sold in an amount of 51,189 units, or 22.3% from the total MPV sold.

Daihatsu Xenia, in the meantime, who has similar models and specifications with the Toyota Avanza, were sold in a total of 34,065 units (14.8% market share).  Suzuki APV sold 19.695 units (8.6% market share).

Nissan Grand Livina, who was once described as the ‘Kijang Killer’, holds a market share of 7.3% with total sales of 16,704 units.

It is estimated that the growth of sales of MPVs in 2009 will be sustained.  This is further supported by the fact that numerous manufacturers are planning to launch new models to further stimulate the market.  In 2009, Daihatsu is planning to introduce the Daihatsu Luxio, while Suzuki will sell the APV Luxury, a new variant of the Suzuki APV.  Furthermore, there was news that Daihatsu will introduce the Daihatsu Sirion MPV who will be brought by Malaysia’s manufacturer, Perodua.  Other Malaysian manufacturer, Proton is also planning to introduce the Proton Exora.

In addition and hyped by the media is the introduction of the Honda Freed, this 7-seater MPV will compete in the same market segment as Toyota Kijang Innova and Nissan Grand Livina.

Surely the most beneficial party in these launching plans is the Indonesian public.  As there are more options thus able to compare the most specifications, features and the most suitable price.

admin Cars Sales Report, Indonesia Automotive Industry, MPV Segment Indonesia Cars Sales, MPV, Toyota Avanza

In 2009, the price of cars will sky rocketed

By Ali Budiman

The economical crisis that hits the United States, then Europe, has impacted on the Indonesia Cars Sales.  The buying power of the public is decreasing.  Numerous of sectors and industries are forced to shut down.  As a result, car manufactures has to adapt and look for new strategies to be able to stay in business during this crisis period.

The declining value the Indonesian Rupiah against the US Dollars and Japanese Yen, has forced car manufacturers to increase their prices.  In September 2008, the Indonesian Rupiah is at a value of Rp. 9,500 per US 1 Dollar.  Whilst in October 2008 the value is at Rp 12,000 per US 1 Dollar.

Consequently, the price of new cars is increasing almost every month.  If one looks at the price in March 2009 compared to October 2008, then almost every brand has increased their price by 10 to 15 %.  There are even a few models whose prices are increased by 18%.

The most economical variant from Toyota Avanza for instance, the E-1.3L- Manual Transmission, price per October 2008 is Rp 116,800,000.  While its price in March 2009?  Rp 129,600,000.  An Increase by Rp 13,000,000 or 11%.

From October until March 2009 for all Toyota Kijang Innova variants, there has been an increase of Rp 27,000,000 or around 13% in price.

Nissan Grand Livina variant XV-1.5L-MT increased by Rp 21,000,000 from Rp 158,000,000 per October 2008 to Rp 179,000,000 per March 2009.

Even All New City, the small sedan by Honda that was launched at 28 November 2008, is forced to increase its price by Rp. 10,000,000 for its Manual variant and Rp 12,000,000 of its Automatic transmission, consequently its retail prices are between Rp. 249,000,000 to Rp 272,000,000.

Suzuki, meanwhile, was unable to withstand the impact of the declining value of the Indonesian Rupiah against the Japanese Yen.  As a result, the Suzuki Neo Baleno had to increase by Rp 30,000,000 to Rp 206,000,000 million (MT) and Rp 217,000,000 (AT).  The Suzuki Swift’s retail price of Rp. 137,000,000 ~ Rp. 160,000,000 changed to Rp 163,000,000 ~ Rp 186,500,000.

The same goes for Hyundai, the car manufacturer from South Korea, had to increase the price of its Hyundai Avega, the 1.500 cc sedan.  This lift back sedan whose price, in October 2008, is Rp. 102,750,000 ~ Rp. 132,000,000 have increased to Rp. 118,000,000 ~ Rp. 147,850,000.

In the first 3 months of 2009, the rate of the Indonesian Rupiah is still considered to be unstable.  When this article is written, the Indonesian Rupiah is still sold at Rp 11,500/ 1 USD.  Thus the further increase of retails prices of cars in 2009 is quite likely.

admin Indonesia Cars News Economic Global Crisis, Indonesia Cars Sales, Price Increase