Kia release 4 new cars to National Auto Market in year 2010

By Ali Budiman

In last year 2009, KIA cars sales achievements throughout Indonesia-national auto market record 3,195 units sales. Base on this sales figure sole distributor of Kia cars in Indonesia, PT. Kia Mobil Indonesia (PT. KMI) optimistic to increasing sales target to 5600 units or 175% from last year. This optimistic target refer to last three months sales of Kia cars has reached four hundred units per months.

Kia New Car

To achieve these sales targets in year 2010, PT. Kia Mobil Indonesia runs a few numbers of marketing strategies. Besides remains to spreading auto dealers network to penetrate national auto market and increasing cars sales, PT. KMI also plan to release sveral new cars and product developments. In mid of this year, July 2010 at 18th Indonesia International Motor Show 2010, KMI will launch Kia Soul (hatchback) and Kia Forte (small sedan). While the model of improvement that will be displayed again is the New Kia Pride (hatchback) and New Kia Rio (sedan). Read more…

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Hyundai relase H-1 CKD to National Auto Market

By Ali Budiman

Fantastic! The car price of Hyundai H-1 cut 28 million off to Rp. 350 million at now. It’s possible since Hyundai H-1 has release to national auto market already produced in Pondok Ungu – Bekasi, Indonesia. All variants of Hyundai’s Premium MPV is more affordable with new prices coming down quite dar compared to CBU (Completely Built Up) version before.

Hyundai H-1 the Premium MPV

Hyundai H-1 2.4-litre Elegance formerly marketed at a price of Rp. 378 million (On The Road in Jakarta area), but is now only Rp. 350 million. While, Hyundai H-1 2.4-litre XG as the highest variant also fell from Rp. 394.5 million to Rp. 370 million. Compare to its competitors in Premium Family Car such as Toyota Alphard, Volkswagen Transporter, Nissan Elgrand, and Honda Elysion, Hyundai H-1 is more affordable while dimension, features, and specification are not quite far. Read more…

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“The UrbaNature Signature” New Honda CRV launch today February 18^th, 2010

By Ali Budiman

By Thursday, February 18, 2010 PT Honda Prospect Motor (PT. HPM) as sole distributor of Honda cars officially launched the Honda New CRV that facelift version of best selling SUV. With the tagline “The UrbaNature Signature”, this SUVs market leader is experiencing phenomenal Honda improvement in various lines to reinforce its dominance in the SUV segment.

Launch New Car | 2010 Honda New CRV

Honda CRV has successfully booked sales of 43 thousand units in national auto market since the third generation of CRV was launched in year 2007 and consistently become the market leader in SUV market. In this segment Honda New CR-V to compete with the Toyota Fortuner, Nissan X-Trail, Suzuki Grand Vitara, Ford Escape, and others. Read more…

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Honda cars sales targeted to 47 thousand units in year 2010

By Ali Budiman

PT. Honda Prospect Motor (HPM) as sole distributor of Honda cars remain optimistic in this year 2010. After announcing a recall to repair in Indonesia over the production of Honda City 2007 to 2008, HPM announced a target of 47 thousand units cars sales in this tiger year. This target up 16% compared to 2009 last year which had recorded a sales of 39,570 units. Three line-up of Honda Jazz, CR-V and Freed will return to spearhead the Honda cars sales.

Honda New Odyssey

Last year, in 2009 Honda All New Jazz scored sales of 15,713 units with over 48% hatchback segment (Yaris, Swift, Mazda2, Sirion, and others). Followed by the Honda CRV with sales of 10,110 units or 34% of High SUV segment and the Honda Freed is growing phenomenally with 8,900 units (14% of Medium MPV) within 6 months of sales since its release in June 2009. Read more…

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Toyota’s Record January Cars Sales of 19,459 Units

by Ali Budiman

Toyota can not be shaken as the leader of the national auto market. In January 2010, the first month of this Tiger year, PT. Toyota Astra Motor as sole distributor of Toyota cars in Indonesia succeed to managed record retail sales of 19,459 units. Referring to retail sales data reported by PT. TAM, the performance of Toyota cars sales raised only 2.5 percent thinner than the position in December 2009 recorded 18,978 units. The largest sales contributed by passenger car with 18,229 units, or increase 1 percent from the previous month.

Toyota car sales lead national auto market

“The development of the national auto market increasingly positive in 2010 was the beginning of the year. If the products of other brands go down, Toyota cars sales just increase. Especially to the two flagship products Avanza and Kijang Innova,” said President Director of PT. TAM, Mr. Johnny Darmawan in convivial event in Bunga Rampai restaurant at Central Jakarta by February 2^nd, 2010. Read more…

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Daihatsu is ranked 2nd national auto market in 2009

by Ali Budiman

In the year 2009, PT. Astra Daihatsu Motor managed to rise to the 2 position of national auto market with retail sales of 75,169 units, but sales are down 2,294 units or 3% compared with 2008 sales last year recorded 77,463 units. For the month of December 2009 alone Daihatsu sales booked for 7,866 units and reached 15.4% market share of the national auto market.

Daihatsu cars sales 2009

Concerning the position of 2 and decrease the total Daihatsu retail sales over the previous year, Mrs. Amelia Tjandra, Marketing Director of ADM explains, “Achieving sales of 75,169 units is a proud achievement, because it still can be achieved in a difficult economic situation where nearly all of the total national auto market down 18%. However, the impact on the Daihatsu was so big; we experienced a decrease of only 3% compared to last year. “

“Therefore, we realized to continue to create products of quality, fuel-efficient, and environmentally friendly. We also continued to give priority to give best after sales service to continue to develop Daihatsu car dealer network throughout Indonesia in order to provide customer satisfaction,” she added. Read more…

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Mitsubishi Strada Triton, the market leader of 4X4 trucks

By Ali Budiman

Despite 4X4 trucks market decreased to 18% of sales in 2008 which amounted to 13,900 units, market demand for this vehicle model remains high. In the last year 2009, sales of car types 4×4 trucks / pick up, either single or double cabin reached 11,451 units or contributes 2.3% of the national auto sales. Although the international auto market, 4X4 pick up types are included in the commercial vehicle category, not the case in Indonesia.

Consumer car in Indonesia is unique, kind of 4X4 trucks – double cabs are more widely used for the purposes of on-road, such as shopping, escorting school children, or attend a party. So some kind of car maker to enter 4X4 double cabs this truck to passenger car segment. In national auto market, 4X4 trucks double cabs are not only used for off-road purposes such as in mines or plantations alone, so dressed in a variety of accessories and appear more tough, luxurious and elegant.

Mitsubishi Strada Triton | 4X4 pick up

And to satisfy consumer desires that 4X4 pick up double cabs are not only suitable for off-road but can be used also for on-road, Mitsubishi offers its flagship double cabs Strada Triton is in various types. Mitsubishi Strada Triton had just experienced facelift in December 2009 is available in 6 types and sold at a price range 245 million to 355 million rupiah. The model offered is available from the standard type with a single cabin to type double cabin with full options (deluxe). In addition, of course, because Strada Triton is known to have a tough engine, durable, and easy to maintain, it seems to offer much of this variant makes Indonesia consumers like Mitsubishi Strada Triton. Read more…

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MPV market increase to 47.5% from last year sales

By Ali Budiman

2009 cars sales in Indonesia reached 486,061 units or decrease 20% from 607,770 units in year 2008. Despite decline, but some of the national automobile industry observers argue that this is the best achievement of the national auto market. Amid the world economic crisis that has not recovered, car sales had exceeded initial estimates by GAIKINDO that only expected to sell 430K units or fell 30%.

2009 National Auto Market

One of the car vehicles a very attractive by Indonesian consumers are seven-seater family car or MPV, Multi Purpose Vehicle. Refer to GAIKINDO report that received by Indonesia-cars com, seven-seater family car able to sell up to 230,990 units or 47.5% from total automobile industry. This figure exceeds the MPV car sales in 2008 which reached 230K units that only 38% of total cars sales in year 2008 (607K units).

This could be because the cars MPV is compatible with the character of Indonesian consumers. Read more…

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Toyota Avanza remain as Best Selling Cars in 2009

By Ali Budiman

Toyota Avanza is invincible and remains as a best-selling car in 2009. During the year 2009, from January to December Toyota Avanza able to record 100,065 unit sales for all models and types. Its means that Toyota Avanza dominates over 21% share of the national auto market, or 28% of the total passenger car sales in Indonesia. Total auto sales in Indonesia has books 486,061 units in year 2009 and 354,040 units are passenger cars while 132,021 units are commercial vehicle.

Toyota Avanza | Best Selling Car

Besides Avanza, Toyota’s brand strength in the national auto market is also demonstrated by the success of Toyota Kijang Innova and Toyota Rush as one of the best-selling car. Toyota Kijang Innova is a market leader in the Medium MPV segment and sold at a price range 180 million to 300 million, managed 36K units sold. While the Toyota Rush, one of the major players in the Medium SUV segment is also ranked 6th best-selling car list with sales of units 13,000.

Apparently, the market demand is also enjoyed by Daihatsu Xenia, which is a twin models from Toyota Avanza. Read more…

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Japanese Cars still led 2009 National Auto Market

By Ali Budiman

Indisputable those Japanese cars are still the belle of the national auto market. In the year 2009 had just passed, the national automobile market is dominated by Japanese cars to 95% of the total industry volume. While the remaining 5% contested by other brands from Europe car, America car, Korea car, Malaysia and China. Of the total new car sales in the year 2009, ranked from 1 to 8 are occupied by Japanese brands respectively, Toyota,  Daihatsu, Mitsubishi, Suzuki, Honda, and so on.

Toyota cars dominates national auto

Toyota still led the car market in Indonesia with 38.4% market share or sales units 186,687. This means that Toyota’s market share has grown 3.5% from last year that only 34.9%. Although overall sales of new cars Toyota negative corrected to 12% of sales in 2008 which reached 211,910 units, this is still an achievement for the industry average should even out its sales to 20%. One of Toyota’s products are a favorite is the Toyota Avanza is the market leader in the Low MPV-seven-seater segment. Read more…

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